PGA TOUR, DAZN Canada Agree To Live Streaming Deal
- Category: Inside Golf
- Published: 2018-01-27
DAZN Canada To Begin Distribution At Farmers Insurance Open
PONTE VEDRA BEACH, Florida, and TORONTO, Ontario, Canada — Starting with the opening round of the Farmers Insurance Open, leading live-streaming sports service DAZN Canada will carry live coverage of more than 30 PGA TOUR events on its expanding platform.
The one-year deal gives DAZN the rights to broadcast PGA TOUR LIVE’s early round coverage of the opening two rounds of each tournament, covering the two most compelling featured groups on the golf course. After the morning rounds are complete, coverage will switch to ‘Featured Holes’ coverage. DAZN distribution begins January 25 with the return of Tiger Woods at the Farmers Insurance Open at Torrey Pines Golf Course. This year’s event boasts a strong field which includes: defending champion Jon Rahm, Justin Rose, Rickie Fowler, Patrick Reed, Jason Day, Xander Schauffele, Phil Mickelson, Charley Hoffman and Canadian Adam Hadwin.
"Our sports menu in Canada continues to grow and we are excited to be offering Canadian golf fans access to some of the best golf competitions of the year," said Alex Rice, Managing Director for Rights and Strategic Development, at DAZN. "We made a commitment to keep adding more sports in the Canadian market and we are proud to be delivering on that promise today with some top-notch PGA TOUR golf action."
Woods' comeback live on DAZN will take place at the course where he last won a major tournament — the 2008 U.S. Open — and where he also won the Farmers Insurance Open in 1999, 2003, 2005, 2006, 2007, 2008 and 2013.
"With the ongoing evolution of PGA TOUR LIVE, we continue to look at innovative ways to spotlight and promote our players to fans in core golf markets like Canada,” said Rick Anderson, PGA TOUR Chief Media Officer. “We're excited to partner with DAZN Canada to provide access to golf fans on their preferred platforms and in the new ways they are consuming content."
The new partnership between DAZN and the PGA TOUR will result in hundreds of hours of live coverage from 30 PGA TOUR events streamed on the DAZN Canada platform all year long, including the RBC Canadian Open in July.
Golf fans now have a choice of subscribing directly to DAZN Canada for a monthly fee of $20/month or $150/year with one month free for new customers which includes access to PGA TOUR LIVE, all NFL games, La Liga, Serie A, Ligue 1, FIBA Basketball among other sports properties. Canadian residents can register at www.dazn.com. Alternatively, Canadians can subscribe directly to PGA TOUR LIVE for $5.99 per month or $39.99 per year.
About PGA TOUR
The PGA TOUR is the leading global platform in professional golf, showcasing the highest expression of excellence, both on and off the course. The PGA TOUR’s mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in the communities in which it plays, grow and protect the game of golf and provide financial opportunities for TOUR players.
The PGA TOUR co-sanctions more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Web.com Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR-China. Members on the PGA TOUR represent the world’s best players, hailing from 25 countries (84 members are from outside the United States). Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 226 countries and territories in 23 languages. Virtually all tournaments are organized as non-profit organizations in order to maximize charitable giving. In 2017, tournaments across all Tours generated a record of more than $180 million for local and national charitable organizations, bringing the all-time total to $2.65 billion.
The PGA TOUR's web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, Florida.
About DAZN Canada
DAZN launched in Canada in July 2017 with a host of sporting rights. DAZN is the only place that NFL fans can watch every LIVE game of the 2017 season – including pre-season, regular season, the playoffs and next month's Super Bowl. DAZN also offers top European Soccer leagues La Liga, Serie A and Ligue 1, as well as Russia’s Kontinental Hockey League, FIBA Basketball, WTA Tennis and MotoGP.