CoolerTag Hits Hole In One At Virtual PGA Merchandise Show
- Details
- Category: Inside Golf
- Published: 2021-02-17
LONDON, Canada – “Our experience at the 2021 Virtual PGA Merchandise Show was a hole in one,” said Peter Luchak, President of Campus Promotions Inc. “We could never have predicted a better result from our first-ever virtual tradeshow”.
Campus Promotions proudly debuted The CoolerTagTM, the most recent addition to their Crafty Can Cooler line of innovative combination products. Golf clubs, tournaments, sponsors, organizations and retailers can now double down with a custom bag tag that is also a can cooler. Hang it permanently from your golf bag—it’s functional and fun. Players can have quick access to a high-quality beverage insulator that keeps drinks colder with the simplicity of “unclip and sip.”
“Don’t take my word for it,” said Luchak. “The United States Patent and Trademark office granted the CoolerTag™ utility patent status (#10,913,592) effective last week (February 9, 2021). Our timing with the show could not have been better and we are pleased the USPTO shares our vision for the multi-use product advancing technology in a very familiar design.”
“Furthermore, we are delighted to have received 509 unique leads and an equal amount of sample requests via the Virtual PGA Show digital grab bag. The Virtual PGA Show Digital grab bag program allowed show attendees to register for a free offer when they registered for the show. The opportunity to put samples into the hands of golf prospects across North America within such a quick time frame jump starts the sales process coast to coast,” said Luchak. “It’s a benefit that might not have been possible in a regular trade show format.”
“Kudos to show organizers pivoting to a virtual format,” continued Luchak. “No doubt that a combination of organizational skills and consumer demand for innovation was instrumental in our collective success. With 500 million+ rounds played last year, you have to figure there is a need for hydration or at the very least swing oil every time you play a round.”
About Crafty Can Cooler (C3)
The C3 holds five utility patents in the USA as well as one each in Mexico, France, Great Britain and Germany with patents pending in Korea, Japan, Canada, Australia, Brazil, China and India. We’ve advanced the technology of old designs and quite literally rolled out innovative twists. Product innovations include displaying a hidden message that is shown off when you “roll-down-the-rim” while at the same time, converting a 16 oz. can cooler into a 12 oz. cooler and allowing you to use the product for different beverages. Additionally, the Can Cooler is configured to be utilized for multiple functions, including a bag tag, a luggage tag or a sunglass holder. In addition to the technical features, the C3 offers ample opportunity to promote your brand through innovative new twists to an already popular product. Finally, we offer up to six message locations on a single cooler maximizing co-branding opportunities.
For more product information, see www.craftycancooler.com.
For full patent information, see www.craftycancooler.com/pages/intellectual-property.
About Campus Promotions Inc.
Founded in 1982 Campus Promotions Inc. is a family run, new school product development organization, which is headquartered in London, Ontario, Canada. Their focus is marketing to the young at heart, and their specialty is product branding that caters to University and College communities as well a Beverage Marketers. www.campuspromo.ca