Unlock Superior Performance – Why Vice Pro, Vice Pro Air & Vice Tour Outperform Mainstream Golf Balls

By Dr. Barry Lotz, Inside Golf

Dear Golf Enthusiast,

If you’re serious about your golf game, the ball you choose can make all the difference. That’s why I am excited to introduce you to Vice Pro, Vice Pro Air, and Vice Pro Plus — three premium golf balls engineered for performance, precision, and affordability. Compared to mainstream manufacturers like Titleist, Callaway, and TaylorMade, Vice Golf offers cutting-edge technology without the high retail markup. Let’s explore why these golf balls deserve a place in your bag.

All 3 models of these Vice Golf balls have garnered a Golf Digest Hot List “Gold” award for 2024.

You should be aware that everyone, male and female, on our 25-testing team loved these balls. “Incredible” and “so cool” were the most frequent comments around the range.

All three of these models feature Optimal Alignment.

Take strokes off your game with Vice’s alignment aid. Designed with crisp edges that taper towards the target, use it to visualize your aim on the tee or as a guide when lining up a putt after reading the green.


Vice Pro – Tour-Level Performance without the Tour Price
$39.99 per dozen
www.vicegolf.com

The Vice Pro is meticulously crafted for golfers seeking exceptional distance, a soft feel, and superior greenside control. Designed for mid-to-low handicap players, the Vice Pro competes directly with the Titleist Pro V1 but at a more attractive price point.

If there was a beauty contest for golf balls, Vice would be the hands-down winner!

Key Benefits:

Created with a meticulously designed 318-dimple pattern structure that works to enhance the aerodynamic performance of the ball during flight to give you an edge on the course.

Lower spin rate with driver & long irons.

Harder mantle and core to maximize efficiency.

More precise sound feedback.

Three-Piece Construction: Optimized for explosive distance while maintaining spin control for precise shot shaping.

Cast Urethane Cover: A premium, durable cover that provides a soft feel and excellent spin on approach shots.

High-Energy Core: Maximizes ball speed for longer drives, helping you gain distance without sacrificing control.

S2TG Technology: (Stick to the Green) for exceptional stopping power on approach shots.

Lower Cost, Same Performance: Comparable quality to top-tier balls but at nearly half the price.


Vice Pro Air – Maximum Distance with Effortless Swing Speed
$39.99 per dozen
www.vicegolf.com

New to the Vice lineup, the Vice Pro Air is designed specifically for golfers with moderate swing speeds looking to maximize distance and playability. This ball is perfect for mid-to-high handicappers who want effortless launch and impressive carry.

Key Benefits:

Lightweight, Three-Piece Construction: Optimized for faster ball speeds and extended carry distance with less effort.

High-Energy Speed Core: Promotes increased compression for optimal energy transfer, even at lower swing speeds.

Reduced Spin on Long Shots: Minimizes side spin to help you hit straighter drives and keep the ball in play.

Aerodynamic 312-Dimple Design: Enhances flight stability and consistency, reducing drag for a more controlled trajectory.

Soft, Responsive Feel: Provides great feedback and touch around the greens, allowing for better finesse shots.


Vice Pro Plus – Versatility and Performance for All Golfers
$39.99 per dozen
Colours: White, Neon Lime, Pink, Shade Orange Red, and Shade Orange Yellow
www.vicegolf.com

The Vice Pro Plus generates the highest level of backspin in the Ball portfolio and is the perfect choice to prioritize precision. Due to high levels of spin, especially greenside, the Vice Pro Plus offers you perfect control on the green.

The Vice Pro Plus is optimized for high swing speeds, offering the most efficient energy transfer at these velocities.

As most players in the medium and lower speed ranges can benefit from the increased distance that the Vice Pro and the Vice Pro Air offer while still providing great control around the greens, the Vice Pro Plus can still be an option if you want to double down on spin and greenside control.

Key Benefits:

Three-Piece Construction: Delivers a balance of distance and control, making it a great choice for a wide range of players.

Optimized 336 Dimple Design: Ensures a stable and consistent flight path, reducing drag for improved aerodynamics.

Durable Cover: Designed to withstand high-impact shots without compromising feel or performance.

Maximum Playability: Ideal for golfers who want consistent distance off the tee while maintaining control around the greens.

Incredible Value: High performance at a price that outshines mainstream alternatives.


Vice vs. Mainstream Golf Balls – Why Make the Switch?

Vice Golf has disrupted the golf industry by offering premium, tour-level golf balls at a fraction of the cost of mainstream brands. Here’s why thousands of golfers are making the switch:

Direct-to-Consumer Model: Eliminates retail middlemen, allowing for lower prices without sacrificing quality.

Tour-Level Performance: Independent tests show Vice Balls performing on par with or exceeding top-tier brands.

Innovative Technology: Each ball is designed with cutting-edge aerodynamics, materials, and core construction.

Exceptional Value: Get more for your money with Vice without compromising on performance or feel.


Which Vice Ball is Right for You?

Vice Pro: If you’re a skilled player looking for Pro V1-level spin, control, and precision at a lower price.

Vice Pro Air: If you have a moderate swing speed and want effortless distance with enhanced playability.

Vice Pro Plus: If you want a well-rounded golf ball that delivers both distance and durability at an excellent value.

Why pay more for the same (or better) performance? Join the revolution of golfers who have discovered premium performance without the premium price.

Get Your Vice Golf Balls Today!

Upgrade your game and experience the difference for yourself. Order your Vice Pro, Vice Pro Air, or Vice Pro Plus golf balls now and start playing smarter.

Priced at $39.99 per dozen for the Vice Pro, Vice Pro Plus, and Vice Pro Air – various colours available.


Vice Pro 

Vice also has a full range of golf products which include putters (shown below), drivers, wedges, irons, gloves, rangefinders, golf bags, towels, headcovers, shoes, and apparel.


Vice Golf VGP02 Emerald Dynasty Mallet Putter – Precision, Stability & Sensory Excellence
$249.99
www.vicegolf.com

The Vice Golf VGP02 Emerald Dynasty Mallet putter is meticulously engineered for golfers who demand precision, stability, and an enhanced sensory experience. The strategically tapered steel wings shift the center of gravity away from the clubface, further optimized by a lightweight aluminum body, delivering a high Moment of Inertia (MOI) while maintaining the responsive feel often lost in traditional mallets.

Designed for Real Golfers – Backed by Data

With over 10 years of real amateur fitting data supplied by HIO Labs in Munich, Vice Golf’s mission was clear: to build clubs designed specifically for normal golfers. By focusing on the needs and challenges of everyday players, Vice optimized their putters to enhance performance and enjoyment.

Their USP (Unique Selling Proposition) - This is golf equipment made for you, not the pros. Experience the difference that true amateur-focused design can make.

Sensory Experience – Feel & Sound That Elevate Your Game

On impact, the VGP02 produces a dampened, lower-pitch, muted sound, ensuring a smooth, controlled feedback loop with every putt. Through extensive testing with everyday golfers, Vice refined the perfect resonating feel that provides instantaneous positional face feedback across both axes of the putter face. This unique combination of sound and feel guides players toward consistently striking the sweet spot, enhancing precision and confidence on the greens.

Key Specifications:

Loft:

Lie Angle: 70°

Hosel: Half offset

Head Weight: 395g

Toe Hang: Low-Mid

Body: 100% CNC-milled aluminum with steel weights

Hand-built in Germany

60-Day Trial – Confidence in Every Stroke

Vice stands behind the VGP02 Emerald Dynasty with a 60-day trial, allowing you to experience its precision, stability, and sensory excellence firsthand. If it doesn't elevate your putting game, return it—no questions asked.

Crafted for those who seek precision and consistency, the Vice Golf VGP02 Emerald Dynasty blends cutting-edge engineering with a finely tuned sensory response, ensuring every putt is as intentional as it is effortless.


About the Writer
Barry Lotz, J.D., Ph.D. is the director of the Professional Golf Teachers Association of America. Visit www.facebook.com/PGTAA to see all the latest mental strategies, travel, and equipment reviews. Currently, he also works with between 10 to 12 PGA TOUR players on the mental side of golf.

He is a member of the Golf Writers Association of America and serves both as a consultant and mediator to the golf industry. He is also the author of numerous books, including “333 Best Web Sites for Golfers” and his previous book, “How to Build Business Relationships through Golf,” which is still on the Top Ten Golf Business Book’s bestseller list. His current book, “The Right Mind for Golf,” is now in its 12th reprint and is available on Amazon and at the Torrey Pines Golf Course. Just released in 2024 are his new books, “The Right Mind for Putting,” and “The Right Approach to Golf.” His new book, “The Back Nine- embracing Golf and Life as a Senior,” is out. Both are now available at www.pgtaa.com.