In Peyton Lee’s World, The Word “Blackout” Is A Good Thing

Peyton Lee

By Gord Montgomery, Senior Writer, Inside Golf

Made for Canadians, made by Canadians. That’s the mantra of Blackout Golf, located in Ontario, and they’re proud to not only represent our country in the sport but also help golfers offset the ever-increasing costs of the game.

Speaking of his company, Peyton Lee explained the idea to begin producing cost-conscious iron sets was teed up during COVID.

“I’ve been in the golf industry basically my whole life, but during COVID, a lot of my friends were getting into the game, and they were all using like their grandpa’s and dad’s old clubs and things. We were looking online, just trying to find used golf clubs, and we were like, ‘Holy smokes!’ Like $800, $900 for like a used set of irons! I was like, ‘There’s gotta be a way to do this.’”

Lee pointed out that given his background in the industry, including working at several golf courses and seeing the markup on hard products like clubs, he figured he could present consumers with a more affordable alternative. As such, he’s now producing sets running from the 5-iron through the pitching wedge for under $500.

“Instead of marking them up 500%, I was like, how can I get affordable golf clubs into people’s hands?”

(Photo From Blackout Golf)

Lee is able to provide his Blackout clubs, which, by the way, are all black from top to bottom, for $499 including shipping, or at $450 if he’s able to hand-deliver them in the GTA. He also provides a full fitting for each set he builds, whether that’s done in-person or online. Customized orders can also be addressed and taken care of by Lee and his staff.

The reason for the colour scheme is quite simple when you come right down to it. “They definitely do stand out,” Lee commented, “but the main thing, when you play in the sun, off the chrome clubs you get a bit of a glare that can affect your eye when you’re hitting the ball. These are totally black, so when you’re looking down, you don’t get that glare. That was kind of my thought process behind it.”

Production time is another benefit of buying these Canadian-made sticks. Unless you’re buying clubs elsewhere off the rack, it can take several weeks to get the custom fit you want. Not so at Blackout Golf.

“My turnaround time is two to three days. I hold all the parts, unassembled, on hand — the shafts, the heads, the grips. I do have pre-built sets, so if someone fits into the regular or stiff (shaft) category without the customization, then I’ll get them out. If we do something a little different, if they don’t fit right in that perfect (set-up) and I need to tweak it a bit, I’ll build it that same day, let the epoxy set, and then we’ll get it out to them.”

Sticking with the Built-In-Canada theme, all the parts, with the exception of club heads, are manufactured locally. The reason the heads aren’t made here is that Lee couldn’t find a Canadian manufacturing site that could build what he needed at the scale he needed.

“So, the actual club head I use is a third-party manufacturer overseas. It’s my design for the heads that I wanted, to the exact specs that I want. I do all the building here and use parts from Golf Works and a few different Canadian manufacturers as well. Everything is built by hand, by me, here,” in Ajax, Ontario.

At this time, Lee said there are no set plans on moving his designs into the longer clubs like hybrids and drivers. After all, that market is flooded with high-end, high-expense products, so right now, that door isn’t open to him.

(Photo From Blackout Golf)

“So, the R&D is extremely steep for going into drivers and woods because everybody is using the newest technology. I’m trying to keep everything at the price point I’m at, just focusing on irons right now. I want to get into wedges and maybe a 3- or 4-iron,” which he noted are still quite popular clubs despite the onslaught of hybrids replacing them.

As such, he’s looking at turning out shorter clubs at present. “I just do the pitching wedge for now, but I’m hoping to come out with (a full line of) wedges by the end of the 2026 season.”

Now, if you’re wondering how this little company stacks up against the big boys, wonder no more. Lee said things are going well for him to this point, with high hopes for the future.

“A lot of business I’ve done has been through word-of-mouth. I do the orders in sets of 50 at a time. So far, I’ve moved through two orders, and I’m doing my second order now. We’ve done about 60 sets since August of last year (2025).”

At present, only right-hand sets are available, but again, that is something that is changing, said Lee. “I’m working right now on getting the moulds built for the left-hand clubs. That’s another out-of-pocket expense because we’re the only country in the world that has the higher demographics of left-handed golfers, right? It’s coming soon, and that’s next on our list of things to do.”

In closing, Lee noted, “It’s built by golfers for golfers here at home. That’s what we’re trying to do: get as many people into the game as we can at not an outrageous price,” and that’s what Blackout Golf is doing by building quality products in Canada for Canadians.